Who it suits
Warm and neutral undertones, brown and hazel eyes, and anyone whose natural colour is already brown. It is a safe first colour if you have never dyed your hair.
Chocolate is a rich, warm brown with red-gold warmth underneath. It is one of the easiest shades to wear: deep enough to look glossy, soft enough not to wash you out. See it on your own hair in seconds, before anyone opens a tube of dye.
Free · no sign-up · the photo stays on your device


Warm and neutral undertones, brown and hazel eyes, and anyone whose natural colour is already brown. It is a safe first colour if you have never dyed your hair.
A level 4 warm or neutral brown, often with a gloss to finish. It covers grey well, and from a level 4–6 base it is usually a single appointment.
Warm browns hold their colour well. A colour-safe shampoo and a gloss every couple of months keep the shine.
Open the studio and add a portrait in even light with your hair in the frame, or use the demo.
Open More tools, then Hair, and pick Chocolate from the natural shades.
Set the intensity, drag the line between before and after, and save the card for your colourist.
Chocolate is warmer, with a red-gold glow. Mocha is cooler and more muted. Try both on your photo: the one that brightens your skin is usually the one.
Usually yes, with a permanent colour. Your colourist will choose the formula by how much grey you have.
Take it as a direction, not a promise. The salon result depends on your current colour, your hair’s condition, the products and your colourist, and the light in your photo changes how a shade reads.
The demo model is an AI-generated photo. Previews are made in the studio on your device and show a direction, not a guaranteed salon result.